Google is expanding its supply chain and making its own hardware.
The search giant is moving its online retail stores to Google’s own retail sites, and is investing heavily in software and hardware makers to create the “world’s first online office supply store.”
The move will bring Google’s presence in the retail space to nearly 40 percent of the U.S. retail market, according to The Wall Street Journal.
The company will also be able to offer more flexible supply options, as it does now for most products, according the company.
Google said it has spent $5 billion in acquisitions and investments since its founding in 2006.
The news comes after Amazon announced a $500 million investment in its own online retail business last year.
Google has also invested in its supply chains in the past.
In its most recent earnings call, the company said it expects to spend $30 billion to $35 billion in 2017, with another $10 billion to 15 billion expected in 2018.